Yankee Candle Launches Modern, New Collection

For the launch of Yankee Candle’s new Signature Collection, we wanted to help bring to life how the right scent can make moments shared together at home that much more special. The campaign, Your Home. Your Signature., highlights the new line’s sophisticated design, quality and new family of fragrances. To launch the new collection, the design team set out to create a modern, contemporary aesthetic with graphic design and new photography — found in the Yankee Candle catalog, in-store and on the website.

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Kat Shafer

Chief Client Officer

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